Lionel Sosa Papers
Scope and Contents Note
The Lionel Sosa papers contain notes on and edits to Sosa's book, Think and Grow Rich: A Latino Choice. Also included are subject files from Sosa's work on the 2004 campaign of President George W. Bush. This includes ad campaign ideas, research into Latino voting populations, and notes on focus groups. Also included are four DVDs of Sosa's advertising and campaign work. The collection is organized in two series: Think and Grow Rich: A Latino Choice, and Sosa and Sosa Bush Campaign.
Dates
- Creation: 2003-2005
Language of Materials
English
Access Restrictions
Unrestricted.
Use Restrictions
Standard copyright restrictions apply.
Biographical Sketch
Lionel Sosa was born in San Antonio, Texas in 1939. Sosa founded the largest Hispanic-advertising agency in the United States, Sosa, Bromley, Aguilar and Associates (now Bromley Communications) in 1972. Sosa has been the Hispanic Media Consultant in seven Republican presidential campaigns since 1980. Sosa is also the author of Think and Grow Rich: A Latino Choice.
Full Extent
3.5 linear feet
Abstract
Papers include notes and edits from Sosa's book, as well as materials relating to his work with the 2004 Presidential campaign of George W. Bush.
Acquisition Information
Information of acquisition method not available.
Accession numbers: 2013-09, 2015-28
Processing Information
Initial acquisition processed by Josie Ragolia, 2013.
- Title
- Lionel Sosa Papers
- Status
- Unverified Partial Draft
- Author
- Benson Latin American Collection
- Date
- 2014
- Language of description
- English
- Script of description
- Latin
- Language of description note
- Finding aid written in English.
Revision Statements
- 2021 March: Edited by Carla O. Alvarez to fix compliance check errors to prepare for the migration to new TARO website.
- 2021 November: Edited by Devon Murphy to update control access terms and formatting based on the TARO Control Access List.
- 2025 July: Revised by Ryan Sullivant to fix validation errors prior to ingestion into ArchivesSpace.
- 2026: Edited by Carla O. Alvarez.
Repository Details
Part of the Benson Latin American Collection, The University of Texas at Austin Repository
2300 Red River Street
Austin Texas 78712 United States
(512) 495-4578
bensonspecialcollections@austin.utexas.edu